"It is not just a simple game, it is a weapon of the revolution." - Che Guevara
It could be argued that he was making a profound statement about the future of snowboarding. Whatever his intent, Global Mind Elevation took Che's words to heart. As history has shown us, every revolutionary charges into battle led only by his weapon and his will. Our weapon is a thin slab of wood, plastic and metal that will change the face of our sport forever. Our will is to share it with the world.
With a Global reach, through Mind altering experience, and Elevation of humanity...we revolt against the norm, and Elevate the game.
Welcome to the revolution. Welcome... to Global Mind Elevation.